Business policy: text and cases. / Joseph L. Bower et al...
Material type:
TextPublication details: Boston: Irwin,Edition: 7th edDescription: xix, 796 p.: ill.; 24cmISBN: - 0256086028
- HD2785.B67
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD2785.B67 (Browse shelf(Opens below)) | Available | 6137/12 |
Includes index
Contents: Introduction -- The Chief executive's job: roles and responsibilities -- Determining corporate strategy: The Concept of corporate strategy -- Cases -- The Company and its environment: relating opportunities to resources -- Cases -- The Company and its strategists: relating corporate strategy to personal values -- Cases -- The Company and its responsibilities to society: relating corporate strategy to ethical values -- Cases -- Implementing corporate strategy: The Implementation of strategy: achieving commitment to purpose -- Cases -- The Implementation of strategy: from commitment to results -- Cases -- In retrospect: strategic management and corporate governance -- Cases.
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