Business communication today. / Courtland L. Bovee and John V.Thill.
Material type:
TextPublication details: Boston: Pearson, 2010.Edition: 10th edDescription: 617p.: ill.; 27cmISBN: - 9780132464581
- HF5718.B66
Includes index.
Contents: Understanding the foundations of business communications: Achieving success through effective business communication -- Mastering team and interpersonal communication -- Communicating in a world diversity -- Applying the three-step writing process: Planning business messages -- Writing business messages -- Completing business messages -- Crafting brief messages: Crafting messages for electronic media -- Writing routine and positive messages -- Writing persuasive messages -- Supporting messages with quality information: Finding, evaluating, and processing information -- Designing visual communication -- Planning, writing and completing reports and proposals: Planning reports and proposals -- Writing reports and proposals -- Completing reports and proposals -- Designing and delivering oral and online presentations: Developing oral and online presentations -- Enhancing presentations with slides and other visuals -- Writing employment messages and interviewing for jobs: Building careers and writing resumes -- Applying and interviewing for employment -- Appendix A: Format and layout of business documents -- Appendix B: Documentation f report sources -- Appendix C: Correction symbols.
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