The bibliography of marketing research methods. /

Dickinson, John R.

The bibliography of marketing research methods. / John R. Dickinson. - Lexington, Mass. : Lexington Books, c1986. - xxxi, 788 p. ; 24 cm.

Includes indexes.

0669123730 (alk. paper)

85045895


Marketing research--Bibliography.

Z7164.M18.D52

016.6588/3

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