Fundamentals of international business. /
Czinkota,Michael R.
Fundamentals of international business. / Michael R.Czinkota, Ilkka A. Ronkainen and Michael H. Moffett - 2nd ed. - New York: Wessex, 2009. - xxvi,359 p: + various pagings: ill.; 25cm.
Includes index
Contents: Globalization -- Globalization Drivers: Cultural environments -- Global trade environment -- Politics and Laws -- Economic integration -- Global trade and investment: Trade and investment theory: The International economic activity of the nation -- Global finance: Foreign exchange and global financial markets -- global financial management -- Global operations: Exporting and global expansion -- Global marketing -- Global supply chain -- Managing globally -- The Future.
9780979734427
International Business
HF1379.C938
Fundamentals of international business. / Michael R.Czinkota, Ilkka A. Ronkainen and Michael H. Moffett - 2nd ed. - New York: Wessex, 2009. - xxvi,359 p: + various pagings: ill.; 25cm.
Includes index
Contents: Globalization -- Globalization Drivers: Cultural environments -- Global trade environment -- Politics and Laws -- Economic integration -- Global trade and investment: Trade and investment theory: The International economic activity of the nation -- Global finance: Foreign exchange and global financial markets -- global financial management -- Global operations: Exporting and global expansion -- Global marketing -- Global supply chain -- Managing globally -- The Future.
9780979734427
International Business
HF1379.C938