Business research methods /
Cooper, Donald R.
Business research methods / Donald R. Cooper, Pamela S. Schindler. - 7th ed. - Boston : McGraw-Hill Irwin, c2001. - xviii, 798 p. : ill. ; 27 cm. - The McGraw-Hill/Irwin series. Operations and decision sciences .
Includes index.
Contents: Introduction to business research -- The Design of research -- Sources and collection of data -- Analysis and presentation of data -- Cases: Appendices.
9780073401751 (alk. paper) 0073401757 (alk. paper)
2007032445
Industrial management--Research.
HD30.4.E47
658.0072
Business research methods / Donald R. Cooper, Pamela S. Schindler. - 7th ed. - Boston : McGraw-Hill Irwin, c2001. - xviii, 798 p. : ill. ; 27 cm. - The McGraw-Hill/Irwin series. Operations and decision sciences .
Includes index.
Contents: Introduction to business research -- The Design of research -- Sources and collection of data -- Analysis and presentation of data -- Cases: Appendices.
9780073401751 (alk. paper) 0073401757 (alk. paper)
2007032445
Industrial management--Research.
HD30.4.E47
658.0072