Information systems: a manager's guide to harnessing technology. /
Gallaugher, John
Information systems: a manager's guide to harnessing technology. / John Gallaugher - Version 3.0 - Washington DC: Flat World Knowledge, 2014. - ii, 423 p. : ill. ;
Contents: Setting the stage -- Strategy and technology -- Zara: fast fashion from savvy systems -- Netflix in two acts -- Moore's law and more -- Amazon: an empire stretching from cardboard to kindle to cloud -- Understanding network effects -- Social media, peer production and Web 2.0 -- The sharing economy, collaborative consumption, and creating more efficient markets through technology -- Facebook -- Understanding software -- Software in flux -- The data asset -- A manager's guide to the internet and telecommunications -- Information security -- Google in three parts --
9781453366554
2009036062
Information resources management
Management information systems.
Information technology
T58.64.G16
658.4/038
Information systems: a manager's guide to harnessing technology. / John Gallaugher - Version 3.0 - Washington DC: Flat World Knowledge, 2014. - ii, 423 p. : ill. ;
Contents: Setting the stage -- Strategy and technology -- Zara: fast fashion from savvy systems -- Netflix in two acts -- Moore's law and more -- Amazon: an empire stretching from cardboard to kindle to cloud -- Understanding network effects -- Social media, peer production and Web 2.0 -- The sharing economy, collaborative consumption, and creating more efficient markets through technology -- Facebook -- Understanding software -- Software in flux -- The data asset -- A manager's guide to the internet and telecommunications -- Information security -- Google in three parts --
9781453366554
2009036062
Information resources management
Management information systems.
Information technology
T58.64.G16
658.4/038
