Crafting and executing strategy: the quest for competitive advantage: concepts and cases. /
Crafting and executing strategy: the quest for competitive advantatage: concepts and cases
Crafting and executing strategy: the quest for competitive advantage: concepts and cases. / Arthur A. Thompson ...[et al.] - 21st ed. - New York, N.Y.: McGraw-Hill/Irwin, 2018. - xlii, 694 p.: col. ill.,
Includes bibliographical references and index
Includes indexes
Part 2 of the book is devoted to '28 Cases' in crafting and executive strategy.
Contents:1.Concepts and techniques for crafting and executing strategy: An introduction and overview -- Core concepts and analytical tools -- Crafting a strategy -- Executing the strategy -- 2. Cases in crafting and executive strategy: Crafting strategy in single business companies -- Crafting strategy in diversified companies -- Implementing and executing strategy -- Strategy, ethics, and social responsibility --
9781259921995 (21e) 1259921999 (21e)
2004049855
Strategic planning.
Strategic planning--Case studies.
Business planning
HD30.28.C88
658.4/012
Crafting and executing strategy: the quest for competitive advantage: concepts and cases. / Arthur A. Thompson ...[et al.] - 21st ed. - New York, N.Y.: McGraw-Hill/Irwin, 2018. - xlii, 694 p.: col. ill.,
Includes bibliographical references and index
Includes indexes
Part 2 of the book is devoted to '28 Cases' in crafting and executive strategy.
Contents:1.Concepts and techniques for crafting and executing strategy: An introduction and overview -- Core concepts and analytical tools -- Crafting a strategy -- Executing the strategy -- 2. Cases in crafting and executive strategy: Crafting strategy in single business companies -- Crafting strategy in diversified companies -- Implementing and executing strategy -- Strategy, ethics, and social responsibility --
9781259921995 (21e) 1259921999 (21e)
2004049855
Strategic planning.
Strategic planning--Case studies.
Business planning
HD30.28.C88
658.4/012