Strategic management: text and cases. /
Dess, Gregory G.
Strategic management: text and cases. / Gregory G. Dess, G.T. Lumpkin, Marilyn L. Taylor - Boston: McGraw-Hill/Irwin, 2004. - xxvi, 901 p. : col. ill. ; 26 cm.
Includes 40 case studies
Includes bibliographical references and indexes.
Contents: 1. Strategic analysis: Strategic management: Creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: Moving beyond a firm's tangible resources -- 2. Strategic formulation: Business-level strategy: Creating and sustaining competitive advantages -- Corporate- level strategy: Creating value through diversification -- International strategy: Creating value in global markets -- Digital business strategy: Leveraging capabilities in a disruptive environment -- 3. Strategic implementation: Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: Creating a learning organization and an ethical organization designs -- Strategic leadership: Creating a learning organization and an ethical organization -- Managing innovation and forecasting corporate entrepreneurship recognizing opportunities and creating new ventures -- 4. Case analysis -- Analyzing strategic management cases .
0072843829
2005056295
Strategic planning.
HD30.28.D47
658.4/012
Strategic management: text and cases. / Gregory G. Dess, G.T. Lumpkin, Marilyn L. Taylor - Boston: McGraw-Hill/Irwin, 2004. - xxvi, 901 p. : col. ill. ; 26 cm.
Includes 40 case studies
Includes bibliographical references and indexes.
Contents: 1. Strategic analysis: Strategic management: Creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: Moving beyond a firm's tangible resources -- 2. Strategic formulation: Business-level strategy: Creating and sustaining competitive advantages -- Corporate- level strategy: Creating value through diversification -- International strategy: Creating value in global markets -- Digital business strategy: Leveraging capabilities in a disruptive environment -- 3. Strategic implementation: Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: Creating a learning organization and an ethical organization designs -- Strategic leadership: Creating a learning organization and an ethical organization -- Managing innovation and forecasting corporate entrepreneurship recognizing opportunities and creating new ventures -- 4. Case analysis -- Analyzing strategic management cases .
0072843829
2005056295
Strategic planning.
HD30.28.D47
658.4/012