Marketing : real people, real choices. / (Record no. 10063)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 02034pam a2200301 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 1636598 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230919110107.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 960909s1997 njua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0131857002 ( 4e) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | WIUC - GH |
| Transcribing agency | WIUC - GH |
| Modifying agency | DLC |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415.35 .S65 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | 20 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Solomon, Michael R. |
| 9 (RLIN) | 623 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : real people, real choices. / |
| Statement of responsibility, etc. | Michael R. Solomon, Greg W. Marshall, Elnora W. Stuart. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 4th ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Upper Saddle River, N.J. : |
| Name of publisher, distributor, etc. | Prentice Hall, |
| Date of publication, distribution, etc. | c2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 162 p. : |
| Dimensions | 29 cm. |
| 490 ## - SERIES STATEMENT | |
| Series statement | Brand you: Liz Harris-Tuck |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: Welcome to brand you: Creating and delivering career value -- Planning your career: The advantage is undeniable -- Choosing the right work environment: How to find the right "fit" -- Career information and research: Finding great work -- Why employers buy: How to identify employers' needs -- Meeting employers' needs: How the selection process works -- Sharpening your focus: How to use target marketing in your search for work -- Creating the product -you:Identifying your benefits -- Managing the product - you: Launching and managing your career -- Providing services as brand you: Consider alternative ways to work -- Pricing the product: What are you worth? -- Connecting with the customer: How relationships can help you achieve your goals -- Advertising your brand: How to write dynamic resumes -- Personal selling: Communicating your value in an interview -- How to increase your options: Finding new channels for work -- Planning your marketing campaign: Get organized for success |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Vocational guidance. |
| 9 (RLIN) | 624 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Marshall, Greg W. |
| 9 (RLIN) | 625 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stuart, Elnora W. |
| 9 (RLIN) | 625 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ocip |
| f | 19 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 14/03/2023 | HF5415.35.S65 | K/3032/0130/23 | 19/09/2023 | 19/09/2023 | Books |
