Business research methods / (Record no. 10232)

MARC details
000 -LEADER
fixed length control field 01254nam a22002057a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20231113161928.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231113b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978007157487
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD30.4.B62(4e)
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Blumberg, boris F.
9 (RLIN) 2842
245 ## - TITLE STATEMENT
Title Business research methods /
Statement of responsibility, etc. Boris F. Blumberg ... [et al.]
250 ## - EDITION STATEMENT
Edition statement 4th ed
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Berkshire:
Name of publisher, distributor, etc. McGraw-Hill Education,
Date of publication, distribution, etc. 2014.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 500+ various pages:
Other physical details ill.;
Dimensions 27cm.
500 ## - GENERAL NOTE
General note Inclu7des glossary and index
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note Contents: Part 1: Essentials of research: The nature of business and management research -- The research process and proposal -- Literature review -- Ethics in business research -- Part 2: Research methods: Quantitative and qualitative research -- Sampling strategies -- Primary data collection with surveys -- Primary data collection; qualitative data -- Secondary data archival sources -- Content analysis and other qualitative approaches -- Case studies -- Experimentation -- Part 3: Research instruments: Fieldwork: questionnaires and responses -- Measurements and scales -- Writing up and presenting research outcomes.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Cooper, Donald R.
9 (RLIN) 2843
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Schindler, Pamela S.
9 (RLIN) 2445
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Edition 4th ed

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