Managing product and service department : text and cases. / (Record no. 1046)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02475nam a22001697a 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120531t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0073023019 9780073023014 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF54153.T36 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Thomke, Stefan H. |
| 245 ## - TITLE STATEMENT | |
| Title | Managing product and service department : text and cases. / |
| Statement of responsibility, etc. | Stefan H. Thomke |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | McGraw-Hill/Irwin, |
| Date of publication, distribution, etc. | 2007. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | vii, 592 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: Introduction -- Module One : Building capabilities for experimentation, learning and prototyping -- Case 1-1: The Final voyage of the challenger -- Case 1-2: Apple powerwork : Design quality and time to market -- Case 1-3 : IDEO product development -- Case 1-4: Bank of America -- Article : R&D comes to services : Bank of America's pathbreaking experiments -- Case 1-5: Team New Zealand -- Article: Enlightened experimentation : the new imperative for innovation -- Case1-6: Eli Lilly and company: Drug development strategy -- Module Two : Development process design and improvement : Case2-1: Innovation at 3M corporation -- Article: Creating breakthrough at 3M -- Note: Understanding user needs -- Case 2-2: Product development at dell computer corporation -- Article : Agile product development : managing development flexibility in uncertain environments -- Case 2-3: Developing products on internet time : A Process design exercise -- Article: Developing products on internet time -- Case 2-4: BMW AG: The Digital car project -- Article : The Effect of front -loading -- Problem- solving on product development performance -- Case 2-5: Bush Boake Allen -- Article: Customers as innovators : A New Way to create value -- Module Three: Managing development networks: Case 3-1: Microsoft office: Finding the suite spot 407 -- Note : Learning from projects: note on conducting a postmortem analysis -- Case 3-2: We've got rythm medtronic corporation's cardiac peacemaker business -- Article : Creating project plans to focus product development -- Case 3-3: Siemens AG: Global development strategy -- Article : Building effective R&D capabilities abroad -- Case3-4: Project dreamcast: serious play at Sega Enterprises Ltd.-- Article: Increasing returns and the new world of business -- Case 3-5: Millenium pharmaceuticals, inc.-- Article : Mastering the value chain: an interview with Mark Levin of Millennium. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | New products -- |
| General subdivision | Management -- |
| -- | Case studies. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | General Stacks | 31/05/2012 | HF54153.T36 | 2366/12 | 31/05/2012 | 1 | 31/05/2012 | Books |