Mass communication theory : foundations, ferment, and future. / (Record no. 9593)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01505nam a22002297a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230515104132.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120822t xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0534176704 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | WIUC-GH |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P90.B28 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Edition number | dc20 |
| Classification number | 302.23'01 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baran, Stanley J. |
| 9 (RLIN) | 1047 |
| 245 ## - TITLE STATEMENT | |
| Title | Mass communication theory : foundations, ferment, and future. / |
| Statement of responsibility, etc. | Stanley J. Baran, Dennis K Davis |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Belmont, California : |
| Name of publisher, distributor, etc. | Wadsworth Publishing, |
| Date of publication, distribution, etc. | 1995. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 407 p. + variuos pagings: |
| Other physical details | ill.; |
| Dimensions | 23cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | Contents: Introduction to mass communication theory: Introduction -- Mass communication theory -- Era of mass society and mass culture: The rise of media industries and mass society theory -- The rise of media theory in the age of propaganda -- Normative theories of mass communication -- Emergence of a scientific perspective on mass communication: Limited effects theory -- Attitude change theories -- The limited effects paradigm emerges: The limited effects paradigm emerges -- Social learning and the violence theories -- Using media: theories of the active audience -- Systems theories of communication processes -- The cultural turn in mass communication theory: challenging the limited effects paradigm: Cultural analysis -- Critical cultural studies -- Paradigm dialogue or conflict -- <br/><br/><br/> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term following geographic name entry element | Mass media -- Philosophy |
| 9 (RLIN) | 1048 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Davis, Dennis K. |
| 9 (RLIN) | 1432 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | General Stacks | 08/03/2023 | P90.B28 | K/2904/0002/23 | 04/05/2023 | 04/05/2023 | Books |