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Exploring corporate strategy. / Gerry Johnson and Kevan Scholes

By: Contributor(s): Material type: TextPublication details: Harlow: Prentice Hall, c2002.Edition: 6th edDescription: xxxvii,1082 p.: ill.; 24cmISBN:
  • 0273651129
Subject(s): LOC classification:
  • HD30.28.J62
Contents:
Contents: Introduction: Introducing strategy -- Understanding strategy development -- The Strategic position: The Environment -- Strategic capability -- Expectations and purposes -- Strategic choices: Corporate-level strategy -- Business-level strategy -- Directions and methods of development -- Strategy into action: Organising for success -- Enabling success -- Managing strategic change.
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Books WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY HD30.28.J62 (Browse shelf(Opens below)) Available 6092/12

Includes index.

Contents: Introduction: Introducing strategy -- Understanding strategy development -- The Strategic position: The Environment -- Strategic capability -- Expectations and purposes -- Strategic choices: Corporate-level strategy -- Business-level strategy -- Directions and methods of development -- Strategy into action: Organising for success -- Enabling success -- Managing strategic change.

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