Includes bibliographical references and indexes.

Contents: Overview of strategic management: strategic management -- Strategy formulation: Defining the Company's mission and social responsibility -- The external environment -- The Global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long- term objectives and Grand strategies -- Strategic analysis and choice in single- or Dominant- product businesses: Building sustainable competitive advantages -- Strategy implementation: Implementing strategy through short- term objectives, functional tactics, reward system and employee empowerment -- Implementing strategy: structure, leadership and culture -- Strategic control and continuous improvement -- Cases