Crafting and executing strategy :the quest for competitive advantage : concepts and cases. / Arthur A. Thompson, Jr., A.J. Strickland III, John E. Gamble.
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TextPublication details: New York, N.Y.: McGraw-Hill/Irwin, 2005.Edition: 14th edDescription: xli, 694 p.: col. ill., 27cmISBN: - 0072884444 (alk. paper)
- 658.4/012 22
- HD30.28.T53
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.28.T53 (Browse shelf(Opens below)) | 1 | Available | 1223/11 | ||||||||||||
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.28.T531 (Browse shelf(Opens below)) | 2 | Available | 1224/11 |
Rev. ed. of: Strategic management. 13th ed. c2003.
Includes bibliographical references and indexes.
Contents: What is strategy and why is it important -- The Managerial process of crafting and executing strategy -- Analyzing a company's external environment -- Analyzing a company's resources and competitive position --Th Five generic competitive strategies: Which one to employ? -- Beyond competitive strategy: Other important strategy choices -- Competing in foreign markets -- Tailoring strategy to fit specific industry and company situations -- Diversification: Strategies for managing a group of businesses -- Strategy, ethics and social responsibility -- Building resource strengths and organizational capabilities -- Managing internal operations: Actions that promote better strategy execution -- Corporate culture and leadership: Keys to good strategy execution -- Cases in crafting and executing strategy.
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