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Business research methods / Donald R. Cooper, Pamela S. Schindler.

By: Contributor(s): Material type: TextSeries: The McGraw-Hill/Irwin series. Operations and decision sciencesPublication details: Boston : McGraw-Hill Irwin, c2006.Edition: 9thDescription: xxi, 744 p. : ill. ; 29 cmISBN:
  • 0072979232 (alk. paper)
  • 0073214876 (text w/CDROM)
Subject(s): DDC classification:
  • 658/.0072 22
LOC classification:
  • HD30.4.C655
Other classification:
  • 85.03
Online resources:
Contents:
Contents: Introduction to business research -- The Design of research -- The Sources and collection of data -- Analysis and presentation of data -- Case abstracts -- Appendices.
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Includes bibliographical references and indexes.

Contents: Introduction to business research -- The Design of research -- The Sources and collection of data -- Analysis and presentation of data -- Case abstracts -- Appendices.

System requirements: PV w/Pentium based processor; Microsoft Windows 98/2000/XP; Microsoft Windows Internet Explorer 5.5 as default browser, Microsoft Office or equivalent.

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