Development communication sourcebook: Broadening the boundaries of communication. / Paolo Mefalopulos.
Material type:
TextPublication details: Washington, D.C. : World Bank, c2008.Description: xx, 244p.:ills 24cmISBN: - 9780821375228 (print)
- 0821375229 (print)
- 9780821375235 (electronic)
- 0821375237 (electronic)
- HD76.M44
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD76.M441 (Browse shelf(Opens below)) | 2 | Available | 7814/241/14 | ||||||||||||
Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD76 .M44 (Browse shelf(Opens below)) | 1 | Available | 7825/252/15 |
Includes bibliographical references and index.
Contents : The Value-added of development communication -- What Communication? -- The Values-added of development communication in programs and projects -- Ten key issues about (development) communication -- Understanding the scope and uses of development communication -- The Operation framework of the development communication division -- Summary of main point in module 1 -- Notes -- References -- Reflections on the theory and practice of development communication -- Setting common ground on key terminology -- Development and communication: an overview -- A different take on development communication applications -- Combining theory with practice: the multitrack model -- Summary of main point in module 2 -- Notes -- References -- Development communication methodological framework - and Application -- Principles and methodology fundamentals of the four-phase framework -- Phase 1- communication-based assessment -- Communication-based assessment toolbox -- Phase 2 -communication strategy design -- Communication strategy design toolbox -- Phase 3- implementing the communication program -- Communication toolbox for implementation -- Phase 4- communication for monitoring and evaluation -- Summary of main point in model 3 -- Notes -- References -- Development communication service and operations at the world bank -- Introduction: development communication services and experience at the world bank -- Part i: Devcomm scope and service lines -- The development communication division scope and service line -- Notes -- Part ii: The world of practice: some experiences -- Development communication to fight poverty through poverty reduction strategy papers -- Notes -- Community radio: Supporting local voice through the airwaves -- Notes -- Disability and development:what role for communication? -- Notes -- How a multilateral institution build capacity in strategic communication -- Notes -- Assessing the impact of development communication -- Notes -- Summary of point in module 4 -- Appendix the rome consensus -- Glossary -- Index -- Boxes -- Getting result through interpersonal communication methods -- A typology of participation in development -- Initiatives -- Comparing and contracting CNA and CBA -- When a perfectly appropriate technical solution does not make much sense -- The importance of the first mile -- A Different use of video -- Communication to inform and change behavior -- The world congress on communication for development (WCCD) -- The Power of participatory communication for social change -- When perceptions diverge -- Addressing the correct communication entry point or level -- A communication road map to change -- Evaluating the performance of communication in public sector reforms -- Community radio in community-driven development projects: Kenya,Ghana and Sri Lanka -- Communication radio and women's participation: timor-leste -- Community radio in disaster management aceh,Indonesia -- Windows of perception in an agricultural project -- Mice reconstructing an image of a cow -- Devcomm methodological framework -- The multitrack communication -- The process pyramid -- Devcomm methodological framework -- Windows of perception in a software innovation -- Using communication materials to facilitate dialog -- The communication program design and implementation process -- Dev comm portfolio in FY04 and FY06 -- Basic phase of a communication -- Link between communication program and project cycle -- Dev comm portfolio by sector in march 2006 -- Common types of communication in development organizations -- Basic features of communication modes -- Basic differences in the two communication modes -- Levels of participation and communication -- The johari window -- CBA main steps -- Defining the objective -- Main steps of communication strategy design -- The communication action plan -- Step in developing a communication plan for PRSPs.
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