Media of mass communication. / John Vivian.
Material type:
TextPublication details: Harlow: Pearson, 2014.Edition: 11th edDescription: ii 452p. : ill.; 28cmISBN: - 9781292025230
- 9781292025230
- 302.23 23
- P90.V53
| Cover image | Item type | Current library | Home library | Collection | Shelving location | Call number | Materials specified | Vol info | URL | Copy number | Status | Notes | Date due | Barcode | Item holds | Item hold queue priority | Course reserves | |
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | P90.V53 (Browse shelf(Opens below)) | Available | 7920/347/15 |
Includes bibliographical references and index.
Contents: Mass media literacy -- Media technology -- Media economics -- Ink on paper -- Sound media -- Motion media -- New media landscape -- News -- Entertainment -- Public relations -- Advertising -- Mass audiences -- Mass media effects -- Governance and mass media -- Mass media globalization -- Media law -- Ethics.
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