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Strategic management and business policy concepts / Thomas L. Wheelen and J. David Hunger

By: Contributor(s): Material type: TextPublication details: New Jersey: Prentice Hall, c2006.Edition: 10th edDescription: xxiv, 405 p + various pagings ill; 25cmISBN:
  • 0131494619
Subject(s): LOC classification:
  • HD30.28.W43
Contents:
Contents: Introduction to strategic management and business policy -- Scanning the environment -- Strategy formulation -- Strategy implementation and control -- Other strategic issues -- Introduction to case analysis.
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Includes index.

Contents: Introduction to strategic management and business policy -- Scanning the environment -- Strategy formulation -- Strategy implementation and control -- Other strategic issues -- Introduction to case analysis.

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