Business economics / Maria Moschandreas
Material type:
TextPublication details: London: Thomson Business Press, c1994.Description: xix, 538 p.: ill.; 23cmISBN: - 1861523483
- HD30.22.M85
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.M85 (Browse shelf(Opens below)) | 1 | Available | 1281/12 | ||||||||||||
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | HD30.22.M852 (Browse shelf(Opens below)) | 2 | Available | 1282/12 |
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| HD30.22.M322 Managerial economics: applications, strategy, and tactics / | HD30.22.M354 Managerial economics: theory, applications, and cases / | HD30.22.M3541 Managerial economics: theory, applications, and cases / | HD30.22.M85 Business economics / | HD30.22.M852 Business economics / | HD30.22.P36 Fundamentals of managerial economics / | HD30.22.P361 Fundamentals of managerial economics / |
Includes index.
Contents: Introduction and book outline -- Industrial and market structure -- The Nature of the firm -- The Internal organization of firm -- Entrepreneurship and profit -- Production and costs -- Consumer behaviour and the market demand -- Business strategy in different market structures -- The Separation of ownership from control -- Multi-market firms -- Pricing policies of multi-market firms -- Ownership and the capital structure of firms -- The Economics of human resource management -- Competing policy, privatisation and de-regulation.
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