International business / Michael R. Czinkota, Ilkka A. Ronkainen, and Michael H. Moffett.
Material type:
TextSeries: The Dryden Press series in managementPublication details: San Diego : Harcourt Inc., c2000.Description: xxxii, 859, 41 p. : ill., maps ; 26 cmISBN: - 003031626X (hardcover)
- 658/.049 21
- HF1379.C94
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"International update 2000": p. 1-41 (last group).
Includes bibliographical references and index.
Contents: The Impact of international business: The International business imperative -- Culture and international business -- National trade and investment policies -- Politics and laws -- Theoretical foundations: The Theory of international trade and investment -- The International economic activity of the nation: the balance of payments -- The International business environment: International financial markets -- Economic integration -- Market transitions and development -- International business preparation and market entry: International business research -- International business entry -- Multinational corporations -- International business and strategy operations: Strategic planning in international business -- International marketing -- International services -- International logistics and supply-chain management -- Multinational financial management -- Countertrade -- International accounting and taxation -- International human resource management -- Organization, implementation, and control of international operations -- The Future.
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