Understanding business / William G. Nickels, James M. McHugh and Susan M. McHugh
Material type:
TextPublication details: New York: McGraw Hill, 2008.Edition: 8th edDescription: xxvii, 652 p + various pagings: ill (col.)ISBN: - 9780073105970
- 007310597X
- HD31.N51
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD31.N511(8e) (Browse shelf(Opens below)) | 2 | Available | K/955/955/19 | ||||||||||||
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Books
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD31.N51(8e) (Browse shelf(Opens below)) | 1 | Available | K/816/816/19 |
Includes index.
Contents: Business trends: Cultivating a business in diverse, global environments -- Business ownership: Starting a small business -- Business management: Empowering employees to satisfy customers -- Management of human resources: Motivating employees to produce quality goods and services -- Marketing: Developing and implementing customer-oriented marketing plans -- Managing financial resources -- Bonus chapters: Working within a legal environment -- Using technology to manage information -- Managing risk -- Managing your personal finances --
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