Tourism : principles and practice. / Chris Cooper; John Fletcher, Alan Fyall... et al
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TextPublication details: Harlow, England: Pearson Education, 2005.Edition: 3rd edDescription: xxvii, 810 p. : ill. ; 28cm. Student access kitISBN: - 9780273714712
- G155.A1T5892
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | G155.A1T5892 (Browse shelf(Opens below)) | 1 | Available | 1871/12 | ||||||||||||
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY Reference | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY | G155.A1T58921 (Browse shelf(Opens below)) | 2 | Available | 1872/2 |
Includes index and glossary.
Contents: Tourism demand: Managing tourism demand -- Tourism consumer behaviour -- Measuring demand for tourism -- Tourism demand determinants and forecasting -- The Tourism destination: The Economic impact of tourism -- The Environmental impact of tourism -- The Socio-cultural impact of tourism -- Sustainable tourism -- Tourism and developing planning -- The Tourism sector: Attractions -- Accomodation -- Intermediaries -- Transportation-- Public sector and policy -- Marketing for tourism -- Marketing for tourism-the historical roots -- Managing marketing for tourism -- Marketing planning -- Marketing mix applications -- Developments in tourism: Information technology in tourism -- The Future of tourism: Trends and issues beyond our control -- The Future of tourism: Trends and issues within our control.
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