Advertising, media and society reader. / Edited by Doug Mann
Material type:
TextPublication details: Ontario: University of Western Ontario, 2013.Description: 280 p.: illOther title: - Courseware for Sociology - 2275B
- HM1206.A.24
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HM1206.A.24 (Browse shelf(Opens below)) | Available | K/2096/2096/19 |
Includes index
Ring binding
Contents: The foundations of consumer society -- Advertising strategies -- The semiotics of advertising -- Critics of advertising --The creative revolution -- Cola wars -- Materialism for and against -- Culture jamming -- Manufacturing content -- Shopping -- The Infantilized consumer --
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