Strategic management: text and cases. / Gregory G. Dess, G.T. Lumpkin, Alan B. Eisner.
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, 2008.Edition: 4th edDescription: xxx, 984 p. + [various pagings].: col. ill. ; 26 cmISBN: - 9780073404981
- 0073404985
- 658.4/012 22
- HD30.28.D47
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WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY General Stacks | WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA KUMASI LIBRARY | HD30.28.D47(4e) (Browse shelf(Opens below)) | Available | K/1813/1813/19 |
Includes 40 case studies
Includes bibliographical references and indexes.
Contents: 1. Strategic analysis: Strategic management: Creating competitive advantages -- Analyzing the external environment of the firm -- Assessing the internal environment of the firm -- Recognizing a firm's intellectual assets: Moving beyond a firm's tangible resources -- 2. Strategic formulation: Business-level strategy: Creating and sustaining competitive advantages -- Corporate- level strategy: Creating value through diversification -- International strategy: Creating value in global markets -- Digital business strategy: Leveraging capabilities in a disruptive environment -- 3. Strategic implementation: Strategic control and corporate governance -- Creating effective organizational designs -- Strategic leadership: Creating a learning organization and an ethical organization designs -- Strategic leadership: Creating a learning organization and an ethical organization -- Managing innovation and forecasting corporate entrepreneurship recognizing opportunities and creating new ventures -- 4. Case analysis -- Analyzing strategic management cases .
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