Consumer behavior : buying, having, and being. / Michael R. Solomon.

By:

Solomon, Michael R

Material type:

TextPublication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007.Edition: 7th edDescription: xviii, 654 p. : ill. (chiefly col.) ; 29 cmISBN:

0132186942

Subject(s):

Consumer behavior

LOC classification:

HF5415.32.S6

Contents:

Contents: Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers and subcultures -- Consumers and culture.

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Holdings
Item type	Current library	Home library	Call number	Copy number	Status	Barcode
Books	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY	HF5415.32.S6 (Browse shelf(Opens below))	1	Available	2296/12
Books	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY	HF5415.32.S61 (Browse shelf(Opens below))	2	Available	2297/121
Books	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY	HF5415.32.S62 (Browse shelf(Opens below))	3	Available	2298/12
Books	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY General Stacks	WISCONSIN INTERNATIONAL UNIVERSITY COLLEGE, GHANA - MAIN LIBRARY	HF5415.32.S63 (Browse shelf(Opens below))	4	Available	2332/12

Includes bibliographical references and indexes.

Contents: Consumers in the marketplace -- Consumers as individuals -- Consumers as decision makers -- Consumers and subcultures -- Consumers and culture.

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Consumer behavior : buying, having, and being. / Michael R. Solomon.

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