Entrepreneurship./ Robert D.Hisrich , et al.
Material type:
TextPublication details: Glasgow; McGraw-Hill Custom publishing , 2009.Description: vii,593p.: ill, 28cmISBN: - 9780077126841
- HB615.H5752
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| RM301.P653(3e) Principles of pharmacology; The pathophysiological basis of drug therapy | HF5635.D84(6e) Management and cost accounting : student's manual ./ | HF5635.D841(6e) Management and cost accounting : student's manual ./ | HB615.H5752 Entrepreneurship./ | HB615.H57521 Entrepreneurship./ | HB615.H57522 Entrepreneurship./ | HB615.H57523 Entrepreneurship./ |
Contents : The nature and importance of entrepreneurship -- The entrepreneurial Mind-set -- Entrepreneurial intentions and corporate entrepreneurship -- International entrepreneurship opportunities -- Creativity, the business idea, and opportunity analysis -- Intellectual
property and other legal issues for the entrepreneur -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- Sources of capital -- Informal risk capital, venture capital, and going public -- Entrepreneurial strategy: generating and exploiting new entries -- Strategies for growth and managing the implication of growth -- Going global -- Accessing resources for growth from external sources -- Ending the venture -- Working question -- Competing for development (BI); the intermediate technology development group -- Social enterprise under diversity: bridge EXP in kibera (A) -- care Kenya : making socail enterprise sustainable -- Yogurt mamas: probiotics in Tanzania
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