02393cam a2200373 a 4500 14452106 OSt 20230913105941.0 060714s2007 maua b 001 0 eng 2006050316 GBA664298 bnb 013516847 Uk 0205456219 9780205456215 (OCoLC)ocm70676653 WIUC - GH WIUC - GH YDX BAKER YDXCP UKM DLC PN4129.15 .M37 808.5/1 22 McKerrow, Ray E. 2397 Principles and types of public speaking / Raymie E. McKerrow ... [et al.]. 16th ed. Boston, MA : Pearson/Allyn & Bacon, c2007. xvi, 448 p. : ill. (some col.) ; 24 cm. Rev. ed. of : Principles and types of public speaking / Raymie E. McKerrow ... [et al.]. 15th ed. c2003. Includes bibliographical references and index. Contents: Part One: Public speaking in a global world: Public speaking in a mediated society -- Setting the scene for community building : ethical communication in a diverse culture -- Getting started: basic tips for speech preparation and delivery -- Public speaking and critical listening -- Part two: Preparing your speech: Public speaking in a culturally diverse society: to whom are you speaking? -- Developing central ideas and claims: finding and using evidence -- Organizing ideas: relational language, internal organization patterns, and the motivated sequence -- Maintaining audience attention and involvement -- Developing the speech outline -Part Three: Communication Channels -- Using language to communicate -- Using visual materials in speeches -- Using your voice and body to communicate - Part Four: Types of Speeches -- Speeches to inform -- Speeches to persuade and to actuate -- Reasoning with publics -- Performing culture in building communities: speaking on special occations Public speaking. 715 Oral communication. 1045 Principles and types of public speaking. 2398 Table of contents only http://www.loc.gov/catdir/toc/fy0707/2006050316.html 7 cbc orignew 1 ocip 20 y-gencatlg lcc BK 10046 17546 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2023-03-08 PN4129.15.M37(16e) K/2946/0044/23 2023-09-13 00:00:00 2023-09-13 BK