02120cam a2200349 a 4500 13060722 OSt 20231010104728.0 030117s2004 maua b 001 0 eng 2003100775 0312416849(4e) WIUC - GH WIUC - GH DLC pcc n-us--- P94.65.U6 C36 302.23/0973 22 Campbell, Richard, 2505 Media & culture : an introduction to mass communication / Richard Campbell, Christopher R. Martin, Bettina Fabos. Media and culture 4th ed. Boston : Bedford/St. Martin's, c2004. xxi, 613 p. : ill. (some col.) index ; 28 cm. Includes bibliographical references (p. 573-581) and index. Contents: Mass media and the cultural landscape: Mass communication: a critical approach -- The internet and new technologies: media at the crossroads -- Sounds and images; Sound recording and popular music -- Popular radio and the origins of broadcasting -- Television and the power of visual culture -- Cable and the specialization of television -- Movies and the impact of images -- Words and pictures: Newspapers and the rise of modern journalism -- Magazines in the age of specialization -- Books and the power of print -- The business of mass media: Advertising and commercial culture -- Public relations and framing the message -- Media economics and the global marketplace -- Democratic expression and the mass media: The culture of journalism: values, ethics, and democracy --Media effects and cultural approaches to research -- Legal controls and freedom of expression. Mass media and culture United States. 2506 Popular culture United States. 1315 Martin, Christopher R. 2507 Fabos, Bettina. 2508 7 cbc orignew 3 epcn 20 y-gencatlg lcc BK 10095 17595 0 0 lcc 0 0 WIUC-KL WIUC-KL GEN 2023-03-15 P94.65.U6.C36(4e) K/3103/0201/23 2023-10-06 00:00:00 2023-10-06 BK