an introduction to mass communication Campbell, Richard creator Martin, Christopher R. Fabos, Bettina. text bibliography mau Boston Bedford/St. Martin's c2004 2004 4th ed. monographic eng

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xxi, 613 p. : ill. (some col.) index ; 28 cm. Contents: Mass media and the cultural landscape: Mass communication: a critical approach -- The internet and new technologies: media at the crossroads -- Sounds and images; Sound recording and popular music -- Popular radio and the origins of broadcasting -- Television and the power of visual culture -- Cable and the specialization of television -- Movies and the impact of images -- Words and pictures: Newspapers and the rise of modern journalism -- Magazines in the age of specialization -- Books and the power of print -- The business of mass media: Advertising and commercial culture -- Public relations and framing the message -- Media economics and the global marketplace -- Democratic expression and the mass media: The culture of journalism: values, ethics, and democracy --Media effects and cultural approaches to research -- Legal controls and freedom of expression. Richard Campbell, Christopher R. Martin, Bettina Fabos. Includes bibliographical references (p. 573-581) and index. n-us--- Mass media and culture United States Popular culture United States P94.65.U6 C36 302.23/0973 0312416849(4e) 2003100775 WIUC - GH 030117 20231010104728.0 13060722