01373cam a22003138a 4500 14578546 20210414113949.0 061002s2006 nyu b 001 0 eng 2006049792 9780273707523 0273707523 DLC DLC HF5548.32.C472 658.8/72 22 Chaffey, Dave, 1963- E-business and e-commerce management : strategy, implementation, and practice. / Dave Chaffey. Ebusiness and ecommerce management 3rd ed. New York : Pearson Education, 2006. 0612 xxviii, 663 p. : ill. ; 26.5 cm. Includes bibliographical references and index. Contents: Introduction to e-business and e-commerce -- E-commerce fundamentals -- E-business Infrastructure -- E-environment -- Strategy and applications: E-business strategy -- Supply chain management -- E-procurement -- E-marketing -- Customer relationship management -- Implementation: Change management -- Analysis and design -- Implementation and maintenance. Electronic commerce. Business enterprises Computer networks. 7 cbc orignew 1 ocip 20 y-gencatlg lcc BK 1012 8512 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-05-30 0 HF5548.32.C472 2584/12 2012-05-30 00:00:00 1 2012-05-30 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-05-30 0 HF5548.32.C4721 2585/12 2012-05-30 00:00:00 2 2012-05-30 BK 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-05-30 0 HF5548.32.C4722 2586/12 2012-05-30 00:00:00 3 2012-05-30 BK