Steiner, George A. creator text xxu New York Free Press Paperbacks c1979 monographic eng

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ix,383 p.: ill.; 23cm. Contents: Nature and importance of strategic planning: Strategic management and strategic planning -- What is strategic planning? -- Why systematic strategic planning pays off -- Organizing for strategic planning: Organizing the strategic planning process -- The Chief executive officer and strategic planning -- Overcoming antiplanning biases -- Key considerations in doing planning: Alternative planning postures, cognitive styles, and values -- The Situation audit -- Developing basic business purposes and missions -- Developing long-range planning objectives -- Formulating program strategies -- Medium-range functional programming -- Translating strategic plans into current decisions -- Contingency planning and alternative futures explorations -- The Executive view of analytical techniques for planning -- The Nature and design of control systems -- The Human dimension in implementation -- Evaluating and reenergizing the system: Dangers to avoid in strategic planning -- Evaluating the planning system and maintaining a high payoff -- Application of business planning experience in other areas: Personal lifetime planning -- What the private sector can teach the not-for-profit sector -- Concluding observations: The Current state of the art and future trends. George A. Steiner Includes index. Strategic planning HD30.28.S72 0684832453 120919