01816cam a22003014a 4500 12727269 20210414114212.0 020402s2003 mauab b 001 0 eng 2002067164 0072488468 (alk. paper) 0071198687 (international : alk. paper) DLC DLC DLC pcc HD30.28 .P3395 658.4/012 21 Pearce, John A. Strategic management :formulation,implementation and control. / formulation, implementation, and control / John A. Pearce and Richard B. Robinson, 8th ed. Boston : McGraw-Hill/Irwin, 2003. 1 v. (various pagings) : ill., maps ; 27 cm. Includes bibliographical references and indexes. Contents: Overview of strategic management: strategic management -- Strategy formulation: Defining the Company's mission and social responsibility -- The external environment -- The Global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long- term objectives and Grand strategies -- Strategic analysis and choice in single- or Dominant- product businesses: Building sustainable competitive advantages -- Strategy implementation: Implementing strategy through short- term objectives, functional tactics, reward system and employee empowerment -- Implementing strategy: structure, leadership and culture -- Strategic control and continuous improvement -- Cases Strategic planning. Robinson, Richard B. (Richard Braden), 1947- 7 cbc orignew 1 ocip 20 y-gencatlg lcc BK 2818 10318 0 0 lcc 0 0 WIUC-1 WIUC-1 CC 2014-04-09 0 HD30.28 .P3395 855/046/13 2014-04-09 00:00:00 1 2014-04-09 BK