Understanding business. Environments / [electronic resource].
edited by Michael Lucas.
- London : Routledge, 2000.
- xi, 284 p. : ill., 1 map ; 26 cm.
Published in association with the Open University.
Includes bibliographical references and index.
Contents: -- Brief ownership: -- starting a small business -- Business management: Empowering employees to satisfy customers -- Management of human resources: -- Motivating employees to produce quality goods and services. -- Marketing: -- Developing and implementing customer oriented-marketing plans -- Managing financial resources -- Bonus chapters.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2002. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.