TY - BOOK AU - Hair, Joseph F. AU - Black, William C. AU - Babin, Barry J. AU - Anderson, Rolph E. AU - Tatham, Ronald L. TI - Multivariate data analysis. SN - 0132281392 AV - QA278. M85 PY - 2006/// CY - Upper Saddle River PB - Prentice Hall N1 - Includes index; Contents: Introduction -- Preparing for a multivariate analysis: Examining your data -- Factor analysis -- Dependence techniques: Multiple regression analysis -- Multiple discrimination analysis and logistic regression -- Multivariate analysis of variance -- Conjoint analysis -- Interdependence techniques: Cluster analysis -- Multidimensional scaling and correspondence analysis -- Moving beyond the basic techniques: Structural equation modeling: An introduction -- SEM: Confirmatory factor analysis -- SEM: Testing a structural model ER -