Czinkota, Michael R.

Fundamentals of international business. / Michael R. Czinkota. - 2nd ed. - New York: Wessex, 2009. - xxvi, 359p.: ill.: 25cm.

Includes index and glossary.

Contents: Globalization: globalization -- Globalization drivers: cultural environment -- Global trade environment -- Politics and laws -- Economic integration -- Global trade and investment: trade and investment theory -- The International economic activity of the nation -- Global finance: foreign exchange and global financial markets -- Global financial management -- Global operations: exporting and global expansion -- Global marketing -- Global supply chain managing globally -- The Future: the future.

9780979734427

HF1379.C938