Fundamentals of international business. /
Michael R. Czinkota.
- 2nd ed.
- New York: Wessex, 2009.
- xxvi, 359p.: ill.: 25cm.
Includes index and glossary.
Contents: Globalization: globalization -- Globalization drivers: cultural environment -- Global trade environment -- Politics and laws -- Economic integration -- Global trade and investment: trade and investment theory -- The International economic activity of the nation -- Global finance: foreign exchange and global financial markets -- Global financial management -- Global operations: exporting and global expansion -- Global marketing -- Global supply chain managing globally -- The Future: the future.