Business communication today. /
Courtland L. Bovée, John V. Thill.
- 4th ed.
- New York : McGraw-Hill, c1995.
- 1 v. (various pagings) : col. ill., col. map ; 27 cm.
Includes bibliographical references and indexes.
Contents: Communication successfully in an organization -- Understanding business communication -- Communication interculturally -- Communication through technology -- Planning business messages -- Composing business messages -- Revising business messages -- Writing direct requests -- Writing routine,good-news,and goodwill messages -- Writing persuasive messages -- Writing resumes and application letters -- Interviewing for employment and following up -- Using reports and proposal as business tools -- planning and researching reports and proposals -- Developing visual aids -- Writing reports and proposals -- Completing formal reports and proposal -- Listening,interviewing,and conducting meetings -- Giving speeches and oral presentations -- Chapter A: format and layout of business documents -- Chapter B: documentation of report sources -- Appendix i: fundamentals of grammar and usage -- Appendix ii: correction symbols
0070068763 (alk. paper)
94004095
Business communication--Case studies.--United States Communication in organizations--Case studies.--United States Business writing--Case studies.--United States