Business research projects
A.D. Jankowicz.
- 3rd
- Australia: Thomson; 2000.
- xiv, 354 p.: ill, 24cm.
Includes: bibliographical references and index.
Contents: Introduction -- The Purpose and objectives of a project -- Choosing a topic -- Standards of assessment -- Getting organised for take-off -- Key issues in the depth: What is research anyway? The Role you're in -- Reviewing and using the literature -- A Guide to empirical work: Planning empirical work -- Methods and techniques -- Semi- structured, open- ended techniques -- Fully structured techniques -- Further techniques -- Writing it up -- Glossary.