formulation, implementation, and control Pearce, John A. creator Robinson, Richard B. (Richard Braden) 1947- text bibliography mau Boston McGraw-Hill/Irwin 2003 8th ed. monographic eng

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xxx + various pagings : ill., maps ; 27 cm. Contents: Overview of strategic management : Strategic management -- Strategy formulation -- Defining the company's mission and social responsibility -- The External environment -- The Global environment: strategic considerations for multinational firms -- Internal analysis -- Formulating long-term objectives and grand strategies -- Strategic analysis and choice in single-or dominant products businesses: building sustainable competitive advantages -- Strategic analysis and choice in the multibusiness company: rationalizing diversification and building shareholder value -- Strategy implementation -- Implementing strategy through short-term objectives, functional tactics, reward system, and employee empowerment -- Implementing strategy: Structure, leadership,and culture -- Strategic control and continuous improvement -- Guide to strategic management case analysis -- Cases: A : Business week cases -- B : Tradtional cases. John A. Pearce II, Richard B. Robinson, Jr. Includes bibliographical references and indexes. Strategic planning HD30.28.P3395 658.4/012 0072488468 (alk. paper) 0071198687 (international : alk. paper) 2002067164 DLC 020402 20210414113910.0 12727269