Managerial economics: European edition /
Mark Hirschey; James L Pappas; David Whigham
- New York: The Dryden Press, 1993.
- xxi, 779 p.: ill., 24cm.
Inculdes Index.
Contents: Introduction to managerial economics: The Nature and scope of managerial economics -- National and International economic structures -- Economic optimization -- Capital budgeting -- Risk analysis -- Demand analysis: Demand and supply -- Demand analysis -- Demand estimation -- Forecasting -- Production and cost analysis: Production analysis and estimation -- Cost analysis -- Cost estimation --Linear programming -- Market structure analysis and estimation: Perfect competition and monopoly -- Monopolistic competition and oligopoly -- Pricing practices -- Government intervention in the market economy in Britain and Europe -- Appendix.
0030990025
Managerial economics. Decision-making. Business Economics.