01235nam a22001937a 4500008004100000020001500041050001600056100002100072245009100093260004000184300003100224500002100255505065300276650002700929650002100956650002400977700002101001700001901022120126t xxu||||| |||| 00| 0 eng d a0030990025 aHD30.22.H61 a Hirschey, Mark, aManagerial economics: European edition /cMark Hirschey; James L Pappas; David Whigham aNew York:bThe Dryden Press,c1993. axxi, 779 p.:bill.,c24cm. aInculdes Index.  aContents: Introduction to managerial economics: The Nature and scope of managerial economics -- National and International economic structures -- Economic optimization -- Capital budgeting -- Risk analysis -- Demand analysis: Demand and supply -- Demand analysis -- Demand estimation -- Forecasting -- Production and cost analysis: Production analysis and estimation -- Cost analysis -- Cost estimation --Linear programming -- Market structure analysis and estimation: Perfect competition and monopoly -- Monopolistic competition and oligopoly -- Pricing practices -- Government intervention in the market economy in Britain and Europe -- Appendix. aManagerial economics.  aDecision-making. aBusiness Economics. aPappas, James L. aWhigham David