Hirschey, Mark creator Pappas, James L. Whigham David text xxu New York The Dryden Press 1993 monographic eng

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xxi, 779 p.: ill., 24cm. Contents: Introduction to managerial economics: The Nature and scope of managerial economics -- National and International economic structures -- Economic optimization -- Capital budgeting -- Risk analysis -- Demand analysis: Demand and supply -- Demand analysis -- Demand estimation -- Forecasting -- Production and cost analysis: Production analysis and estimation -- Cost analysis -- Cost estimation --Linear programming -- Market structure analysis and estimation: Perfect competition and monopoly -- Monopolistic competition and oligopoly -- Pricing practices -- Government intervention in the market economy in Britain and Europe -- Appendix. Mark Hirschey; James L Pappas; David Whigham Inculdes Index. Managerial economics Decision-making Business Economics HD30.22.H61 0030990025 120126