TY  - BOOK
AU  - Wild, John J.
AU  - Wild, Kenneth L.
AU  - Han, Jerry C.Y.
TI  - International business: the challenges of globalization.
SN  - 9780131747432
AV  - HD62.4.W586 
PY  - 2008///
CY  - New Jersey
PB  - Pearson
N1  - Includes index,references and glossary; Contents: Global business environment: Globalization -- National business environments: Cross-cultural business -- Politics, law and business ethics -- Economic systems and development -- International trade and investment: International trade -- Business-government trade relations -- Foreign direct investment -- Regional economic integration -- The international financial markets -- International monetary system -- International business management: International strategy and organization -- Analyzing international opportunities -- Selecting and managing entry modes -- Developing and marketing products -- Managing international operations -- Hiring and managing employees
ER  -