01194nam a22001937a 4500 120131t xxu||||| |||| 00| 0 eng d 1861527551 9781861527554 HD30.28.T37 Thompson, John L. Understanding corporate strategy / John L. Thompson London : Thompson Learning, 2001. xix, 610 p. : . ill. ; 24 cm. Includes index. Contents: Introducing strategy and strategic management -- The Organizational mission and objectives -- Measuring success -- Culture and values -- Environmental analysis, synergy and strategic positioning -- The Dynamics of competition -- Strategic resources -- An Introduction to strategy creation and strategic change -- Strategic planning -- Emergent strategy and intraprenuship: The Creation and strategic change -- Strategic planning -- Emergent strategy and intraprenuership: The Contribution of people and information -- Strategic alternative and market entry strategies -- Strategy evaluation -- Strategy implementation. Business planning. Strategic planning. Strategisch management. lcc BK 535 8035 0 0 lcc 0 0 WIUC-1 WIUC-1 GEN 2012-01-31 0 HD30.28.T37 1290/12 2012-01-31 00:00:00 1 2012-01-31 BK