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  <titleInfo>
    <title>Development communication sourcebook: Broadening the boundaries of communication</title>
  </titleInfo>
  <titleInfo type="abbreviated">
    <title>Development communication sourcebook</title>
  </titleInfo>
  <name type="personal">
    <namePart>Mefalopulos, Paolo.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="corporate">
    <namePart>World Bank</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <genre authority="marc">bibliography</genre>
  <originInfo>
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    <place>
      <placeTerm type="text">Washington, D.C</placeTerm>
    </place>
    <publisher>World Bank</publisher>
    <dateIssued>c2008</dateIssued>
    <dateIssued encoding="marc">2008</dateIssued>
    <issuance>monographic</issuance>
  </originInfo>
  <language>
    <languageTerm authority="iso639-2b" type="code">eng</languageTerm>
  </language>
  <physicalDescription>
    <form authority="marcform">electronic</form>
    <extent>xx, 244p.:ills 24cm</extent>
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  <tableOfContents>Contents : The Value-added of development communication -- What Communication? -- The Values-added of development communication in programs and projects -- Ten key issues about (development) communication -- Understanding the scope and uses of development communication -- The Operation framework of the development communication division  -- Summary of main point in module 1 -- Notes -- References -- Reflections on the theory and practice of development communication -- Setting common ground on key terminology -- Development and communication: an overview -- A different take on development communication applications -- Combining theory with practice: the multitrack model -- Summary of main point in module 2 -- Notes -- References -- Development communication methodological framework - and Application -- Principles and methodology fundamentals of the four-phase framework -- Phase 1- communication-based assessment -- Communication-based assessment toolbox -- Phase 2 -communication strategy design -- Communication strategy design toolbox -- Phase 3- implementing the communication program -- Communication toolbox for implementation -- Phase 4- communication for monitoring and evaluation -- Summary of main point in model 3 -- Notes -- References -- Development communication service and operations at the world bank -- Introduction: development communication services and experience at the world bank -- Part i: Devcomm scope and service lines -- The development communication division scope and service line -- Notes -- Part ii: The world of practice: some experiences -- Development communication to fight poverty through poverty reduction strategy papers -- Notes -- Community radio: Supporting local voice through the airwaves -- Notes -- Disability and development:what role for communication? -- Notes -- How a multilateral institution build capacity in strategic communication -- Notes -- Assessing the impact of development communication -- Notes -- Summary of point in module 4 -- Appendix the rome consensus -- Glossary -- Index -- Boxes -- Getting result through interpersonal communication methods -- A typology of participation in development -- Initiatives -- Comparing and contracting CNA and CBA -- When a perfectly appropriate technical solution does not make much sense -- The importance of the first mile -- A Different use of video -- Communication to inform and change behavior -- The world congress on communication for development (WCCD) -- The Power of participatory communication for social change -- When perceptions diverge -- Addressing the correct communication entry point or level -- A communication road map to change -- Evaluating the performance of communication in public sector reforms -- Community radio in community-driven development projects: Kenya,Ghana and Sri Lanka -- Communication radio and women's participation: timor-leste -- Community radio in disaster management aceh,Indonesia -- Windows of perception in an agricultural project -- Mice reconstructing an image of a cow -- Devcomm methodological framework -- The multitrack communication -- The process pyramid -- Devcomm methodological framework -- Windows of perception in a software innovation -- Using communication materials to facilitate dialog -- The communication program design and implementation process -- Dev comm portfolio in FY04 and FY06 -- Basic phase of a communication -- Link between communication program and project cycle -- Dev comm portfolio by sector in march 2006 -- Common types of communication in development organizations -- Basic features of communication modes -- Basic differences in the two communication modes -- Levels of participation and communication -- The johari window -- CBA main steps -- Defining the objective -- Main steps of communication strategy design -- The communication action plan -- Step in developing a communication plan for PRSPs.            </tableOfContents>
  <note type="statement of responsibility">Paolo Mefalopulos.</note>
  <note>Includes bibliographical references and index.</note>
  <note>License restrictions may limit access.</note>
  <subject authority="lcsh">
    <topic>Communication in economic development</topic>
  </subject>
  <classification authority="lcc">HD76.M44  </classification>
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  <identifier type="isbn">9780821375228 (print)</identifier>
  <identifier type="isbn">0821375229 (print)</identifier>
  <identifier type="isbn">9780821375235 (electronic)</identifier>
  <identifier type="isbn">0821375237 (electronic)</identifier>
  <identifier type="uri">http://www.columbia.edu/cgi-bin/cul/resolve?clio7689696</identifier>
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    <recordCreationDate encoding="marc">080411</recordCreationDate>
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