Strategic management: Concepts and cases. /
Arthur Thomson.
- 9th ed.
- Chicago: Irwin, 1996.
- xx,1035p.: ill.; 25cm.
Includes index.
Contents:The Concepts and techniques of strategic management: the strategic management process:an overview -- The three strategy-making tasks:developing a strategic vision, setting objectives and crafting a strategy -- Industry and competitive analysis -- Company situation analysis -- Strategy and competitive advantage -- Matching strategy to a company's situation -- Corporate diversification strategies -- Strategic analysis of diversified companies -- Implementing strategy:core competencies, re engineering and structure -- Implementing strategy:Budgets, policies, best practices, support systems and rewards -- Implementing strategy: culture and leadership -- Cases in strategic management: a guide to case analysis.