Nellis, Joseph creator Parker, David text xxu Harlow Prentice Hall c2006 2nd ed. monographic eng

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xxvi, 420 p.: ill.; 23cm. Contents: Business economics: An Overview -- The Analysis of consumer demand -- The Analysis of production costs -- Analysis of the firm's supply decision -- Demand, supply and price determination -- Analysis of perfectly competitive markets -- Analysis of monopoly markets -- Analysis of monopolstically competitive markets -- Oligopoly -- Managerial objectives and the firm -- Understanding competitive strategy -- Understanding pricing strategies -- Understanding the market for labour -- Understanding the market for capital -- Understanding the market for natural resources -- Government and business -- Business and economic forecasting -- Business economics - a checklist for managers. Joseph G. Nellis and David Parker Includes index. Business economics HD30.22.N32 0273693069 120131