TY - BOOK AU - Mansfield, Edwin AU - Allen, Bruce W. AU - Doherty, Neil A. AU - Weigelt, Keith TI - Managerial economics: theory, applications, and cases SN - 0393976777 AV - HD30.22.M354 PY - 2002/// CY - New York PB - W.W. Norton & Company KW - Managerial economics N1 - Includes index; Contents: Introduction -- Demand and forecasting -- Production and cost -- Market structure, strategic behavior, and pricing -- Risk, uncertainty, and incentives -- Government-business relations and the global economy. ER -