01445cam a2200361 a 4500 17117730 OSt 20210414114449.0 120112s2013 njua b 001 0 eng 2012001324 9781292025230 9781292025230 (OCoLC)ocn772774161 DLC eng DLC YDX YDXCP BWX DLC pcc P90.V53 302.23 23 Vivian, John. Media of mass communication. / John Vivian. 11th ed. Harlow: Pearson, 2014. ii 452p. : ill.; 28cm. Includes bibliographical references and index. Contents: Mass media literacy -- Media technology -- Media economics -- Ink on paper -- Sound media -- Motion media -- New media landscape -- News -- Entertainment -- Public relations -- Advertising -- Mass audiences -- Mass media effects -- Governance and mass media -- Mass media globalization -- Media law -- Ethics. Mass media. Mass media Technological innovations. Mass media Social aspects. Communication Technological innovations. Mass media and culture. 7 cbc orignew 1 ecip 20 y-gencatlg lcc BK 5568 13068 0 0 lcc 0 0 WIUC-1 WIUC-1 REF 2015-06-26 0 P90.V53 7920/347/15 2015-06-26 00:00:00 2015-06-26 BK