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    <subfield code="a">Croteau, David.</subfield>
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    <subfield code="a">The business of media : Corporate media and the public interest. /</subfield>
    <subfield code="c">David Croteau. </subfield>
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    <subfield code="a">2nd ed.</subfield>
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    <subfield code="a">London :</subfield>
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    <subfield code="c">2006.</subfield>
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    <subfield code="a">xv, 315p. :</subfield>
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    <subfield code="a">Includes bibliographical references, index and appendix.</subfield>
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    <subfield code="a">Contents: Introduction: The new media industry and old dilemma: 21st-century media -- The lessons of failure -- Media in a democratic society -- Plan for the book -- Profits and the public interest: Theoretical and historical context -- Media, markets, and the public sphere: The market model -- The public sphere model -- Why media are different from other industries -- The tradition of civic responsibility -- The public interest -- Conflicting logics -- The rise and (De) regulation of the media industry: The changing business of media and regulation -- The growth of media -- The evolution of media -- Media policy and the public interest -- Industry structure and corporate strategy: Explaining the rise of media conglomerates -- The new media giants: Changing industry structure: Making sense of mergers -- Structural trends in the media industry -- Interpreting structural changes -- Strategies of the new media giants: The case of titanic -- Strategies of the new media giants -- Beyond market strategies: The specter of monopolies -- Conclusion -- Neglecting the public interest: Media conglomerates and the public sphere -- How business strategy shapes media content: Considering the public interest -- Homogenization and imitation -- Trivialization and sensationalism -- Media constraint I: Commercial interests -- Media constraint II: Censorship and conflict of interest -- Conclusion -- How the media business influences society: Social influences -- Political influences -- The special role of news media -- Conclusion -- Choosing the future: Citizens, policy, and the public interest -- Regulatory policy and the public interest -- Media and public policy -- Public policy and public broadcasting -- Journalism as a profession -- Citizen activism and alternative media -- The limits of media, the importance of media.</subfield>
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    <subfield code="a">Mass media</subfield>
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    <subfield code="a">Hoynes, William.</subfield>
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